← All writing
Short Form Secrets

5 Beats a Day for 3 Summers. Can't Lose

Quality vs. Quantity

Quantity vs. Quality

Yo Reader!

idk if you remember but GaryVee once said to post 100x a day.

That is wild (and nearly impossible for just one person).

Here’s the Deal:

People would rather find someone with a back catalogue of 20 GOOD videos than someone with 100 OKAY videos (at least, that’s just me).

But I want to answer this question: Can you jumpstart an account through quantity? And if so, how?

The Short Answer: …maybe

Let’s be clear, the only way to post MULTIPLE times and it be effective is to do it with one strategy in mind: Testing.

Each video should be an “at bat” to test to see what works, and what doesn’t.

Accounts fail when they look at the number of posts as a checklist.

Here’s the formula:

  1. Test 20+ DIFFERENT formats and premises
  2. Analyze what performed best
  3. Make 20+ more variations of best performers
  4. Streamline and automate the winners
  5. Repeat

That’s it.

Do this every week and you can’t lose.

Dino “I Drink 3 Cups of Coffee Every Morning” Favara

Newsletter

Follow the journey

The Yearbook is my monthly newsletter — life, creativity, faith, fatherhood, and behind-the-scenes on the channel.