THIS vs. THAT
Yo Reader,
Have a Short idea that you REALLY like, but it didn’t perform well?
Just change the premise to “This vs. That”
Example: classic “starbucks is making too much money” video
OLD Concept: “Starbucks is making too much money!”
What we did: Go to Starbucks, talk about it outside while buying the drink.
Result? Honestly, not too shabby.
So We Pivoted
We thought through the lens of “This Vs. That”
We made a video using an already viral LinkedIn Post as a base and had Gary go into Starbucks, break down the total cost, and use a stronger hook.
Final Result? Easy views.
See you next week
Dino “I’m Addicted to the Milly” Favara
PS: Yo I’ve missed you a ton! Gonna be bringing these back on a weekly basis. I have a LOT of fun ideas planned. Hope you enjoy and this was helpful. Let me know if you’d prefer more stuff like this.